We always rejoice with the stellar performance of a previous month.  This client has partnered with us since Jul 23rd, 2016.

Here is our PPC Performance Line for this client in Jan 2017:
146/5,808 = 2.51% CTR @ $8.84 CPC = $1,290.60 (0)

Translation?

This client was benefitted with 146 website visitors on 5,808 PPC Ad Impressions.  A full 2.51% of Ad Impressions resulted in the web searcher visiting our client’s website (a solid ad to site conversion ratio).  The client paid $8.84 for each website visitor (down from a high of $14.46 in Jul 2016).  Declining overall average cost per visitor is a leading indicator of superior PPC performance.  This client also experienced 0 phone calls to their practice in January (fully 0% of website visitors called the practice).  We are currently working on certain issues related to call tracking for this client.

We will continue to improve upon these numbers.  We invite you to follow this client’s story by checking back often.

Wishing You the Best!
Steve