We always rejoice with the stellar performance of a previous month. This client has partnered with us since Apr 23rd, 2016.
Here is our PPC Performance Line for this client in Jan 2017:
Jan, 2017 = 80/1,445 = 5.54% CTR @ $8.11 CPC = $648.69 (6)
Translation?
This client was benefitted with 80 website visitors on 1,445 PPC Ad Impressions. A full 5.54%% of Ad Impressions resulted in the web searcher visiting our client’s website (a solid ad to site conversion ratio). The client paid $8.11 for each website visitor (down from a high of $13.79 in Jun 2016). Declining overall average cost per visitor is a leading indicator of superior PPC performance. This client also experienced 6 phone calls to their practice in January (a direct result of this client’s Adwords advertising).
We will continue to improve upon these numbers. We invite you to follow this client’s story by checking back often.
